President / CEO

R. Harrison

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FOUNDER

RODRIGO GUTIERREZ

Corialent

12 years ago, Rodrigo decided that the Coca Colas of the world shouldn’t be the only ones who get to have all the fun in the advertising industry. He was sick of all the dull, corporate, navy blue and white B2B work out there. Business people are people too. Corialent specializes in B2B marketing that doesn’t suck. And they want to get the rest of the industry drinking that delicious KoolAid.

Corialent Now Conference
Sat
, 
September 
28
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Supervisor Training

The Leadership Journey course is a dynamic supervisor training course for managers, supervisors, and team leaders. Rather than a one-off training opportunity, provide a series of practical, short, clear-cut courses focused on developing and deploying 10 core leadership skills. Traditional implementations have included e-learning, classroom, or an integrated approach. In the past, these classes were often held on a regular basis but there has been an emerging trend to move away from this method as the effectiveness of these training programs is often questioned.

This change in the methodology has been accompanied by questions from the executive coaching community and from clients who are increasingly concerned about their business's ability to evolve. Many believe that such a focused, short-term training program does not provide the attention span required to help them develop new skills and to ensure that the plan is actually implemented. Others question whether such a program can be designed and managed effectively given the demands that it places on executives. There are those who believe that if such a comprehensive training or supervision program is delivered in a short period of time, it can be easily forgotten and replaced by a new series of short-term supervisor training programs. It is also argued that the old-style training programs were too focused on individual leadership qualities and too broad in its focus. It is argued that the executive training programs, which aimed to develop overall leadership skills, fell flat because they were too focused on individual attributes.

The results of the studies conducted by companies that developed the new workplace performance management system showed that there was indeed a need for supervisors to engage in more personal actions. The studies also showed that the introduction of this personal action plan increased the engagement levels of the supervisors. Furthermore, the implementation of this new workplace performance management system resulted in improved communication between supervisors and team members, greater empowerment of team members, and an increase in the satisfaction levels of team members. These results have led to the conclusion that the introduction of a supervisor training system can indeed bring about significant changes in the way that the company operates.

The improvement in the satisfaction levels of team members can be brought about by the continuous improvement of the skills and knowledge of the supervisors themselves. This continuous improvement can be brought about by supervisors themselves through regular supervision of their own performance. In fact, the whole point of the supervisor training programs is to make sure that supervisors know what they should be doing to improve themselves and how to motivate themselves to do this. Through supervision and constant feedback, these supervisors are able to develop the skills necessary for them to improve on their own performance.

This kind of continuous improvement is not possible when supervisors do not regularly follow-up with their employees. If no one is held accountable for things, then nothing is done. Even the most organized person can fall down from the deep pool of success just because he is not checking on things that might lead him to failure. This is why supervisors must make sure that they regularly make sure that they keep up with the development of their employees and that they provide them with all the assistance that they need in order to perform better and gain new skills.

The benefits of continuous improvement in the workplace for supervisors include increased productivity, a more favorable work environment, and the ability to meet the demands of their staff without having to exert extra effort in order to achieve this. This kind of training program can also greatly help boost the employee's self-confidence, which is a vital ingredient in the workplace environment. A strong sense of self-worth can help motivate even the most reluctant individuals into doing their best and getting the job done right.

Managers are usually faced with a number of workplace challenges on a daily basis. Many of these challenges stem from the attitudes and behaviors of the people who are working under them. Sometimes, it takes the efforts of the managers themselves to try and correct these behaviors and beliefs. However, the effect of trying to change something that someone believes in is often times difficult to bear and supervisors who lack the skills needed to deal effectively with these kinds of workplace challenges are usually forced to hire additional workers in order to help them address these problems. This is where supervisor training can come in.

The benefits of supervisor training programs should not be underestimated. If you want your employees to have the skills necessary in order to help them resolve workplace challenges and meet the needs of their clients, you have to teach them how to properly do these things. There are seven active learning components that you can utilize when training supervisors. These include:

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DETAILS

DATE

DATE

September 
28 
2019 
7:00am 
11:00pm

LOCATION

TIME

Saturday 
7:00am 
11:00pm
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LOCATION

WHO SHOULD ATTEND

The Corialent NOW Conference is an invite-only event for senior-level marketers in the B2B sector. We’re filling the room with CMOs, creative directors, veteran agency executives, brand directors, and industry analysts. The goal: to get the smartest minds in B2B marketing in one room and then learn a whole lot from each other. Let's do this.

The day we've all been waiting for

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WHAT TO EXPECT

01

best practices

Learn best practices, strategies and ideas you can implement today.

02

GAIN INSIGHT

Hear from from some of the most innovative B2B marketers and technologists in the biz.

03

INSPIRATION

Leave inspired, invigorated and empowered.

WHAT WILL GO DOWN

DAY 1

8:30AM

Breakfast and sign in


9:30AM

Opening Remarks

"The B2B Comeback"

Rodrigo Gutierrez | Founder, Corialent

9:45AM

Keynote

"B2Beast: Analyzing the Best in the Biz"

Sally Tenley | Coordinator, The Business Awards

10:15AM

Fireside Chat

"Ten Commandments of Consumer Marketing"

An award-winning creative director busts the ‘B2B is different’ myth. He’ll share everything he learned from 12 years in the B2C world and how it applies just the same to B2B.

10:45AM

Networking break

Make friends. Have ideas. Finally use those fresh new business cards.

11:00AM

Panel: Ask the Client 

5 marketing managers from the world’s biggest B2B brands are available to answer your questions.

11:45AM

Panel: How Did They Do It?

In this moderated panel, the brains behind the Smarter World campaign share how they convinced one of the world's largest software companies to invest big in work that doesn’t talk business.

12:30PM

Closing Remarks

"Remember This One Thing"

Rodrigo Gutierrez | Founder, Corialent

12:45PM

Lunch


1:00PM

EXIT


TECHNOLOGY IS BEST WHEN IT BRINGS PEOPLE TOGETHER

MATT MULLENWEG

OUR SPONSORS

Thank you so much for your support.

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